**This is the final post in a three-part series about Covisint – co-authored by Karen Piurkowski, Covisint Senior Marketing Manager. Often, innovation doesn’t involve creating something totally new but rather taking something that currently exists in one industry or sector, and applying it to another. This Innovation Matters post asks the question: If Covisint’s innovative cloud [...]

Could the Macondo Well Catastrophe Have Been Prevented?
This is the second article in a three-part series about Covisint – co-authored by Karen Piurkowski, Covisint Senior Marketing Manager. One of the most intriguing innovation exercises is to dial back in time and ask: Had such-and-such been available, how might the outcome have changed? This post asks the question: If Covisint’s innovative technology had been [...]

Getting Conversant with Covisint
Recently, I was given the opportunity to join Compuware’s Covisint team to help with their upcoming initial public offering (IPO). My job is to work with the great people there to help create the offering prospectus and the live presentation that will be shared with analysts and prospective investors as the IPO process unfolds later [...]

Here’s My (Exclamation) Point: Ideas Change Culture
In 2000 I co-founded a marketing PR company called Clear!Blue. We specialized in Holy S*** press events to introduce our clients’ new products to media at major auto shows around the world. We were the guys behind the Jeep crashing through the windows, the herd of longhorn cattle in the streets of Detroit, the Russian [...]

Innovation in Action with Legends Aaron Dworkin and Arthur Mitchell
Have you ever attended an event and found yourself thinking: I can’t believe I’m actually here? That’s exactly what I was thinking on a recent Saturday evening. I was asked to represent Compuware and welcome an audience of leading executives, artists, politicians and jurists to the Dr. Arthur L. Johnson Memorial Lecture (video here) that [...]

Smile!
I’m reading one of the most innovative books I’ve read in a long time – Stephen King’s 11/22/63. It’s about a man who travels back in time from 2011 to try to stop the assassination of President John F. Kennedy. But that only begins to touch upon the plot of this very complex and extremely [...]

Enabling Innovation Through Tiny Efficiencies
Innovation doesn’t have to come in huge packages. To reflect back on the difference in Incremental versus Radical Innovation from Dani’s post a few months ago, innovation doesn’t necessarily have to cost money, take years to develop, slice my bread or involve the patent office. The only absolute requirement for any innovation is the birth [...]

The Launch of iDay
In my previous life, I had the privilege of helping to launch all kinds of vehicles: big ones, small ones, sporty ones, trucky ones, domestic ones, foreign ones – you name it. This week, I had the opportunity to help launch something entirely different. A day. More specifically: Innovation Day, or as we like to [...]

The Value of Value
I recently worked with Peter Karmanos, Jr. on a speech he delivered to an organization of business leaders here in Detroit. One of the points he made was this: “The thing that you should be worrying about the most is whether every single one of your customers is getting real value from what they’re doing [...]

The Art of “Piling On”
We recently launched a new idea-sharing function on Compuware’s internal employee communications portal. The purpose is to provide employees with an easy and convenient way to post their own ideas … about anything, really … and to comment on ideas posted by others. I call this commenting process “piling on.” Let me explain what I [...]
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What is Innovation?
September 23, 2011
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Innovation Matters
September 8, 2011
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Compuware Makes a Big Impression at Maker Faire
September 14, 2011
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Getting the Audience on Your Side
September 28, 2011
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Capturing an Audience’s Imagination
October 5, 2011
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Covisint, Lady Gaga and Intelligence Leaks
May 16, 2012
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Could the Macondo Well Catastrophe Have Been Prevented?
May 8, 2012
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Getting Conversant with Covisint
April 25, 2012
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Here’s My (Exclamation) Point: Ideas Change Culture
March 22, 2012
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Innovation in Action with Legends Aaron Dworkin and Arthur Mitchell
February 21, 2012
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Winning the Zero Moment of Truth - ZMOT by Jim LecinskiMy rating: 5 of 5 stars
This is one of those “business books” that’s both enlightening and entertaining...
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